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03
March 03, 2010

Quicken Loans Joins Southeast Michigan in Going Red for Women

By: Victoria Araj

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Quicken Loans team members participated in the Go Red for Women Luncheon; Paula Silver delivers a "call to action" speech to raise funds for the American Heart Association


Quicken Loans team members were excited to participate in the metro Detroit Go Red for Women Luncheon which was held on Feb. 24 at the Detroit Marriott Renaissance Center. 

The event was held  to raise awareness about women’s heart health and featured interactive health exhibits, free massages with health screenings and a silent auction.  A red dress fashion show took place during the lunch in which women of every age and background modeled red fashions and included members of the Go Red for Women executive team and heart disease survivors.

Paula Silver, Vice President of Corporate Communications for Quicken Loans delivered a “call to action” address to more than 900 women, in which she shared her personal connection to the awareness effort and her commitment to educating women about healthy lifestyles to combat cardiovascular disease.  She encouraged the audience to donate funds to the American Heart Association stating that money raised not only helps women experiencing heart disease now, but also funds research that could someday help a family member or friend overcome the disease.  All who donated received a red feather boa and after just a few minutes, the entire room was a sea of red feathers!

The American Heart Association’s Go Red for Women movement highlights the ability for all women to work together to eradicate heart disease through knowledge, proper diet, regular health screenings, exercise and more.  Millions of women across the country can now identify the color red and the red dress as symbols for the organization’s effort to educate women on maintaining strong and healthy lives.

Quicken Loans was proud to be a part of this year’s Go Red for Women movement in the metro Detroit area and encourages all women to take the path to better health.

By Victoria Araj | March 3, 2010        Comments (0) | TrackBack (0)
Permalink - Quicken Loans Joins Southeast Michigan in Going Red for Women
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